1. Look for a research area that is hot (cancer, green chemistry, energy, nanotechnology)
  2. Figure out how to spin your research relates to that area
  3. Find a couple of colleagues who each have a specialization (NMR, SPR, Mass Spect., etc…) – cross disciplinary
  4. Have each of them write their own section, with the head PI bringing it all together
  5. Submit it to a committee that has at least one person you or your colleagues know (or who graduated from the same university).